Authenticity is Addictive Vol. 3 Issue 6: Breakdown

Authenticity is Addictive Vol. 3 Issue 6: Breakdown

If you haven’t had a creative project go off the rails, you haven’t been in business long enough. Scenario A: As a client, you invest thousands of dollars with a creative “expert” to write your copy, design your logo, launch your website… only to feel like you’d be...
Authenticity is Addictive Vol.3 Issue 5: Vitality

Authenticity is Addictive Vol.3 Issue 5: Vitality

You’ve poured your heart and soul into your business…so put your heart and soul into your business. Using someone else’s tired playbook to grow your business is foolhardy at best, and deadly at worst. Perhaps it’ll keep you going for a while, but eventually…...
Authenticity is Addictive Vol. 3 Issue 4: The Map

Authenticity is Addictive Vol. 3 Issue 4: The Map

Shiny object syndrome happens to the best of us. I’ve fallen into that trap more often than I care to admit. And it doesn’t help that the industry titans we “know, like, and trust” are often the very ones hawking these solutions that do little more than offer a...
Authenticity is Addictive Vol 3. Issue 2: World Building

Authenticity is Addictive Vol 3. Issue 2: World Building

You might not make it much longer. 45% of businesses fail in under 5 years…and it looks like your time is almost up. Instead of doing what actually works to build a strong foundation for your business, you’ve been too busy chasing after shiny objects and keeping...

Authenticity is Addictive™:

The newsletter for brands that want to own the conversation and sell more.

Sign up with your best email address to get my best tips for building a profitable relationship with your customers delivered straight to your inbox.

I see you, fellow authenticity addict. Remember to whitelist me so you don't miss a thing!